About MFE

A truly international brand event

The Macau Franchise Expo (MFE) attracts investors from all over the world to seek business opportunities and communicate with the industry every year. In the past, many brands have successfully been introduced and expand their business territory through the MFE and exchange platform, with satisfactory outcomes.

Apart from Macau's policy and geographical advantages, the expo has been supported by more than ten trade associations from all over the world, that makes it a great success along the years.. It is one of the few annual events in the region that can bring together many different countries and regions to participate.

The MFE 2019 has attracted more than 180 exhibitors from Mainland China, Portugal, Japan, Malaysia, Vietnam, Brazil, Pakistan, Iran, Hong Kong, Macao and Taiwan, with more than 200 booths. Exhibitors covered catering, service, retail, brand agency, education, fashion, brand consultant and design agency, equipment and technology, leisure and entertainment industries. The three-day exhibition has attracted 7,000 professional visitors.

Welcome to the Macau Franchise Expo 2020.

MFE was certified by the Union of International Fairs (UFI) in November 2018, becoming the first franchise expo in Greater China to receive this honor, also reflecting the full recognition of MFE in terms of internationalization, professionalization and branding operations.

Three major UFI Approved Exhibitions in Macau at the same period for the first time.
2020MFE will be held together with the "25th Macau International Trade and Investment Fair" (25th MIF) and the 2020 Portuguese-speaking Countries Products and Services Exhibition (Macau) (2020PLPEX). Three grand occasions together to play a synergistic effect and enhance the professional brand image.
This year there will be more special highlights such as “online sessions and workshop”, “online exhibition”, “SMEs brand upgrade support” and “food trends”, and we look forward to your participation!”
Opening Date
Thursday, October 22 12:00 - 19:00
Friday, October 23 10:00 - 19:00
Saturday, October 24 10:00 - 18:00

Exhibition location
The Venetian Macao Cotai Expo Hall A

* All opening days and time slots are free admission